Louise O’Donohue

Surplus or Waste – Our Perspective, Our Collaboration #fote2023

Louise is a 4th generation baker in the family-run, midlands bakery. The business philosophy is “There are no shortcuts taken when it comes to producing our products. We continuously dedicate the required amount of “TIME” it takes to achieve each product’s full flavour”. The Penny Loaf was created in the heart of Ireland by O’Donohues Bakery, originally created for the food service industry, it is now available to everyone!

Understanding the needs of today’s consumer, O’Donohues realised the demand for a freshly frozen bread product to help households reduce their bread waste, but also to meet the needs of portion control and convenience. “The Penny Loafs”, are a variety of authentic, award-winning mini (45-65g) Irish Soda breads that are made to age-old family recipes using premium, natural ingredients.